Investment Funds

151 Locust Partners Fund One LLC

The 151 Locust Fund One LLC is a $100,000 fund established for the purpose of providing seed funding to metro-Atlanta technology startups. The Members of the fund are experienced, successful, Atlanta based entrepreneurs who have founded or co-founder at least one technology startup, grown that company and then successfully sold the company.

Current 151 Locust Partners Fund One LLC Investments


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151 Locust Partners Fund One Members

All the 151 Locust Partners are active mentors, investors and members of the Atlanta startup community.

Harold Ball

Harold Ball is an analytics strategy consultant and serial entrepreneur, with over twenty years of experience applying advanced math to solve ‘big data’ problems in marketing, finance and operations.

Harold’s early career involved analytics consulting in credit and financial services, for two firms that have since become part of Experian and CRIF.  In 2000, he founded SRI Analytics, which was acquired by Aspen Marketing Services in 2005.  In 2008, he co-founded FivexFive, which joined Blueshift Media Group in 2011.  Upon the merger, Harold stepped down from his role as CEO, but remains an investor in Blueshift.

He holds a BA in Economics from The University of the South at Sewanee, and an MS and PhD in Economics from Georgia State University in Atlanta.

Harold serves as an Advisor to Georgia Institute of Technology’s Advanced Technology Development Center, and is a frequent university lecturer.

Harold’s current efforts are focused on bringing data mining capabilities to China.  He continues to seek new analytical problems that are both challenging to define and difficult to solve, and is actively looking for interesting startups in which to invest.


Danny Davis

Danny Davis, currently CEO of Proving Ground, has over 13 years of experience as a successful entrepreneur, technology solutions architect, and leader.  After earning an undergraduate degree and completing graduate studies in computer science in 1998, Danny joined Spunlogic as a co-founder.  Spunlogic was a specialized web development and interactive agency in Atlanta, GA, acquired in 2008 by Engauge, a nationally recognized agency based in Columbus, OH.  During his time at Spunlogic, Danny served as CTO, leading most of the major technology endeavors while growing one of the largest and most respected interactive marketing technology departments among the privately held agencies in Atlanta.  Spunlogic’s core technology expertise included developing complex interactive web and mobile applications from conception to production, as well as innovative technology engagements for Fortune 500 clients.

After a two year post-acquisition transition, Danny decided to pursue his entrepreneurial passion again as co-founder of Proving Ground, established in 2010. Proving Ground is a product innovation and development company for entrepreneurs and product development directors.  Proving Ground provides an experienced team and an approach that integrates business strategy, product development and market validation in an iterative process that helps mitigate risk while producing killer products.

Danny received a B.S. in Computer Science, with minors in Math and English, from Limestone College, where he graduated Suma Cum Laude with honors.   After one year in graduate school at the University of North Carolina Charlotte, he returned to Atlanta to help co-found Spunlogic.


Ed Rieker

Ed is a business owner and entrepreneur who has a successful track record starting, building and selling software businesses. During the last 19 years, he has been the founder or co-founder of four heathcare software firms, two of which have been acquired by public companies. Recently, he experienced another success when, a company he acquired in 2003, was purchased by a public company.

Currently, Ed owns and runs 151 Locust, a co-working and business incubator, located in the heart of the commercial business district of Avondale Estates, which helps emerging small companies grow.

He received his MBA from the Goizueta Business School at Emory. He is a member of international honor society Beta Gamma Sigma. He is co-inventor of a1998 healthcare software patent.

He is currently the Mayor of the City of Avondale Estates.



Gordon Rogers  

Gordon is an active investor and adviser to startups in the educational technology, social gaming and digital media space. The software company he boot-strapped in 1988 went on to create one of the pioneering products in the e-learning and talent management field. He guided the growth of the company from a start-up to IPO through a merger in 1998 with Paul Allen’s company, Asymetrix Learning Systems, now part of SumTotal Systems.

He now focuses primarily on helping early stage ventures in the digital media and edutainment sectors refine their product strategy and gain market traction.

He is one of four partners in a seed fund at an incubator located at 151 Locust St, Avondale Estates, GA. Each partner was founder or co-founder of a technology startup, and has a proven track record of achievements and has experienced at least one or more successful exit events.

He is also a mentor at Georgia Tech’s Advanced Technology Development Center (ATDC), and the MIT Enterprise Forum, as well as Managing Director of Vernon Bridge Ventures, an early stage capital/advisory firm. He serves on the boards of Rapid LD and Good Egg Studios. He is also Past President of Atlanta Technology Angels. He serves on the selection committees for Venture Atlanta and TAG Top 40. He has made angel investments in online language training and employee wellness companies, and in tween-oriented virtual world start-ups. He also serves as a guest lecturer and business plan competition judge at Georgia State, Emory and University of Georgia business schools.

He has extensive experience serving on boards of non-profit organizations (YMCA of Greater Atlanta, Interfaith Outreach Home, Teacher Support Network, The Lionheart School). He received the 2006 Volunteer of the Year Award from the YMCA of Metro Atlanta.

Gordon has a BA in Economics, and an MSc in Engineering Economics from the University of New Brunswick, and an MBA in International Finance from the University of British Columbia.


Technology Incubators & Accelerators, Social gaming, literacy, educational technology, serious games, E-Learning.


151 Locust Mobile Technology Fund

The 151 Locust Mobile Technology Fund is a $50,000 fund for investing in early mobile technology startups based in the metro-Atlanta area.  The fund is managed by Ed Rieker.


151 Locust  – Current Investments

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